Nestled in the heart of Birmingham, Sterling Auto Detailing Ltd has become synonymous with elite automotive detailing and unwavering passion. For over a decade, our mission has been clear: treat every vehicle in our care as a masterpiece, reflecting both the pride of its owner and the rich motoring heritage of the West Midlands.
Our professional team is united by a common love for motoring excellence, delivering bespoke treatments tailored to each vehicle — from cherished classics to the latest supercars. Each project starts with listening to your needs and ends with a vehicle that inspires you every time you turn the key. At Sterling, technical mastery meets British hospitality: we thrive on precision and approachability, ensuring your experience is as extraordinary as your results.
From meticulous hand-wash exteriors to transformative interior revivals, discover expertly crafted solutions for every vehicle.
Every surface is hand-washed using premium conditioners, followed by in-depth decontamination and clay bar treatment. Wheels, tyres, and trims are restored for a flawless finish that doesn't just shine — it protects from city grime.
Experience a new level of cabin comfort with thorough vacuuming, steam cleaning, and deep care for every fabric and leather surface. We remove odours and leave every console, seam, and stitch looking pristine and feeling revitalised.
Restore the rich depth and gloss of your paintwork with multi-stage machine polishing and advanced protectants. Our process minimises swirl marks, oxidation, and delivers a finish that holds its lustre for months.
Preserve your investment with a cutting-edge ceramic barrier that resists scratches, UV, and city pollutants. Water beads, dirt struggles to cling, and every drive becomes an event — with beauty that endures.
Our engine bay service carefully removes grime, oil, and dust with gentle yet effective methods. Critical components are refreshed, not damaged, ensuring a crisp finish ideal for showrooms or peace of mind.
Gently deep-clean and recondition your leather upholstery to restore its floaty softness and protect it from everyday wear. Enjoy supple, luxurious seats that look, feel, and smell like new.
Say farewell to foggy lenses. We polish, recondition, and apply UV protection to restore clarity, ensuring safer night driving and a fresher, more modern appearance for your vehicle.
Our team members are fully trained, certified, and insured — so your cherished vehicle is always in safe, expert hands.
We believe the best results come from the safest products. Every formula is biodegradable, gentle on paint, and good for Birmingham’s environment.
Book online, pop by our Birmingham studio, or request door-to-door vehicle collection from anywhere in the West Midlands.
Perfection is our promise: every detail is checked before handover, and if you’re not thrilled, we’ll put it right at no cost.
From daily drivers to luxury icons — see the Sterling transformation.
Sterling went above and beyond — my Range Rover looks and feels brand new. Impeccable attention to detail!
Booked ceramic coating for my Tesla. The finish is incredible and water just beads off. Highly recommended.
After headlight restoration, I can actually see the road at night again! Professional, punctual, and personable service.
Absolutely thrilled with how my Audi turned out. The team are friendly, highly skilled, and truly care about their clients.
Took my BMW for a paint correction and the difference is day and night. Worth every penny – honest, local professionals.
The interior detailing was fantastic. My Mini smells fresh, looks spotless, and I was kept updated at every stage. Superb service!
Loved the collection option for my busy schedule. The entire process was seamless. Will use Sterling again!
With over 15 years' experience, Dominic infuses the team with an unyielding commitment to high standards. His background in performance vehicles shapes the studio’s ethos of perfection and innovation.
Ella brings warmth and organisation to the customer journey. She ensures that all clients receive timely updates, transparent communication, and a truly welcoming Sterling experience.
Ready for a transformation? Book now, ask a question, or request a callback — our team in Birmingham is here to help you achieve automotive perfection.
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